Meet the professional, PETA-approved haircare brand taking the industry by storm. Founded in Australia in 2011, the past decade has seen the invention of natural, cruelty-free products with recyclable packaging for all who wish to take an ethical approach to their haircare regime. 

ELEVEN Australia is the fresh approach to hair and body care. Starting in 2011 with Miracle Hair Treatment, ELEVEN Australia has now grown to a 27 product range for everyone. Australian. Simple. Effective.

ELEVEN Australia’s Creative Directors are Australian icons and leaders in the hair industry – three-time Australian Hairdresser of the Year, Joey Scandizzo, and Australian Photographer of the Year, Andrew O’Toole. Working in the salon, photo shoots and runways; Joey felt the need for a range his staff and clients could easily understand. Together, they helped create ELEVEN Australia – a brand that embodies the Australian lifestyle.